If you Google any random concept or query, you'll almost certainly come up with an inexhaustible number of blog articles in your search results. This is the environment we're working in: it's oversaturated with non-actionable, inaccurate, and boring stuff, and it's loaded with white noise. And, somehow, we have to compete not only with the wonderful content that is already out there but also with the awful.
Unfortunately, quality content isn't enough to attract visitors. We must devote just as much time and effort to attracting readers as we do to crafting the content themselves.
Writing guest posts for other blogs is one of the most successful strategies to generate traffic to your blog because it increases the visibility of your own site dramatically. You can show off your knowledge to a receptive audience. It can also provide an SEO boost by allowing another outstanding site to link back to your blog.
While bought advertising through sites like
Twitter or
Facebook can bring you results faster, regular updates with added value can send a significant amount of traffic to your blog. As a result, one of the most popular free strategies to increase blog traffic is to use social networking.
The most difficult aspect of increasing blog traffic is determining where our target audience is located. Forum marketing is a fantastic and highly effective approach that allows you to participate in conversations and answer questions while also connecting to your material when appropriate. You can form bonds with individuals of your target audience as well as professional peers. You can also utilize question and answer sites like
Yahoo Answers or
Quora to build reputation, foster relationships, and drive traffic to your website.
Medium even allows you to upload posts directly from your blog with only a few clicks, and it provides proper attribution so you don't receive a Google penalty.
Although social and direct links can drive the most traffic to your site, SEO remains important. If you want to gain free traffic to your site, keyword research is still an important strategy that should not be disregarded. After all, the appropriate keywords can help you connect with people who are actively looking for you. That is incredibly beneficial. my favorite keyword research tool,
Keywordtool.io
YouTube has a lot of potential for traffic. If you can make video tutorials that are relevant to blog posts, you'll be able to offer information that readers will find important enough to click on. Because video material is active and interesting, including it in your blog posts will make them more dynamic as well.
One of the easiest ways to optimize your blog posts for increased traffic is to have a large proportion of them revolve around long-lasting content. While breaking news, hot subjects, or seasonal postings can generate a lot of traffic at first, long-lasting (evergreen) content will nearly always generate more hits over time. It will still be relevant a week, month, or year after you post it, which means other people will be more likely to share it as well.
With Google Analytics, you can track and measure incoming traffic. You can monitor which sources are providing you the most traffic in their referrals tracking section. Putting more effort into the referral sources that perform best for you will allow you to improve your number of readers—and results—over time. I hope this information is useful to you as you begin your blogging journey!